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Lead value
calculator.

What a missing, broken or slow website may cost you a month.

Your numbers
Your website today

What a typical paid job brings in.

Calls, forms and messages you get now.

Out of 100 leads, how many become paid jobs.

Left on the table

Estimate

Add your numbers

The estimate updates as you type.

  • Your website today, still needed
  • Average job value, still needed
  • Leads a month, still needed
  • Close rate, still needed
Get the full breakdown

From your numbers and three published figures. An estimate, not a promise.

The math.

Change any assumption below and the estimate follows.

  1. Some people check your site first

    Before they call or write, a share of the people about to get in touch look at your website.

    Assumption A

  2. Some of them leave

    No website or a broken one: your own guess. A slow site: the phone visits that give up on a slow page.

    Your guess, or B × C

  3. Add back who left

    Your leads are the people who got through. The leads you would have had are your leads ÷ (1 − A × leave share).

    Leads ÷ (1 − leak)

  4. Turn leads into money

    Lost leads × your close rate × your job value is the revenue lost a month. Times 12 for a year.

    Leads × close × value

Check your site first

Vendor survey

54%

54% of US consumers said they check a business’s website after reading positive reviews.

Source: BrightLocal, Local Consumer Review Survey 2026. 1,002 US adults.

Visit on a phone

Traffic data

49%

49% of US web page views were made on phones in September 2026 (49.1% to one decimal).

Source: StatCounter Global Stats, desktop vs mobile vs tablet, United States.

Leave a slow page

Vendor study

53%

53% of mobile site visits are likely to be abandoned when a page takes over 3 seconds to load.

Source: Google, The need for mobile speed, 2016. 3.7K mobile sites.

Estimated leads lost for every 100 you get

16slow site

Step three's formula, with 54% checking your site first. The loss climbs faster the more people leave.

Full breakdown.

Your numbers worked through step by step. Sent to your inbox, and yours to save as a PDF.

Your breakdown

What is in it

  • Every step, with your numbers
  • A month, a year and three years
  • A cautious low estimate
  • What our plans cost against it
  • The sources, linked

Rather talk it through? Get a free website

Your email

It gets you this breakdown. We also send a few emails about the free website, some with a discount, then one a month. Unsubscribe in one click, any time.

More tools.

Free audit.

Type your website. We read up to nine of its pages and score it out of 100.

Audit my site

Site check.

Up to 8 questions, one tap each. See where calls and quote requests slip away.

Start the check

Three plans.

Free website

Plans from $1,500 a month.

Get a free website

On your site

  • Hosted and kept up by us. Your domain stays in your name
  • Unlimited pages and changes. Send it and it goes live

You always keep your name, logo, photos, copy and domain. We keep the code and the system behind the site.

Automated

$1,500 a month

No lead lost.

Every lead answered and booked, and we keep it running.

Get started, Automated

Your website

  • Hosted and kept up by us. Your domain stays in your name
  • Unlimited pages and changes. Send it and it goes live

Answer and book

  • An AI reply in minutes, day or night, aiming for under 5
  • It asks what you would ask, then books the estimate, showing or measure
  • Anything it can’t handle goes straight to you
  • Follow-ups that stop when they book or go cold

Get found

  • Text posts on the platforms you pick, no limits. Image and video are separate

Measure

  • A monthly report: every request, what it became, the money attached

Managed

$4,000 a month

Every stage handled.

Everything in Automated, and we run every stage for you.

Get started, Managed

Every stage

  • Every stage built and run by us, from lead to growth

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Measure

  • A dashboard for every lead, job and customer
  • A private site with a stat assistant that keeps watch on your customers

No AI brain or agents of your own.

The partnership

$7,500 a month

We run the whole cycle.

Everything in Automated, plus us working it and building on it.

Get started, The partnership

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Your AI brain

  • One AI brain on your phone: leads, jobs and customers in one place. Ask it anything
  • Connected to your forms, email, calendar and records, so it does the work
  • Hosting and tech run by us: domain, updates, monitoring. Accounts stay yours
  • Skills for your trade: lead questions, follow-up, booking, review requests

Run the work

  • Custom AI helpers for replies and booking, with a person where needed
  • Internal tools built for how you really run
  • Two builds in progress at any time, in the order you pick

Measure

  • One shared live board: every lead and job, where it came from, what it’s worth

Ad budgets and paid software stay on your accounts. Designed image and video posts start once you’re comfortable with AI drafts.

Free website

Sample inbox
  • Buyer asking about a 3-bed listingChatGPT, 6:40am
  • Seller asking for a home value5:52am
  • Open house sign-ups, SaturdayYesterday
Get a free website